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Our Blog

Élan Flowers Introduces It's New HOME COLLECTION and Invites You to Treat Yourself to a bit of Élan

by Élan Flowers |

Élan Flower's new HOME COLLECTION is inspired by our clients -  neighbors, friends and colleagues who stop by our shop over and over to for a bundle of hydrangea, branches for their entryway or a candle for their table. Since we moved into our new home at 26 Grand Street we have enjoyed making friends in...

Élan Partners with Designer, Mimi Prober at NYFW Spring/Summer 2018

by Élan Flowers |

Élan Flowers thrilled to be invited to collaborate with fashion designer Mimi Prober for NY Fashion Week after building a friendship during her many visits to our shop on Grand Street. We were intrigued by her botanical dye techniques using dried flowers and leaves and, when we first began giving her our dead flowers, we had no...

The White Company and Élan Flowers- A Beautiful Brand Partnership

by Élan Flowers |

The Élan Team was honored to be a part of welcoming The White Company, a London based lifestyle brand, to New York City.  To invite customers to their grand opening, #thewhitecompanyUSA  enlisted our amazing designers to make 2,000 posies that were then gifted around the city from custom built Flower Tricycles to delighted New Yorkers.  We also assisted their talented display team by...

Meet Yuko, Lead Designer and Renaissance Woman

by Élan Flowers |

Yuko Hasegawa, our head designer/buyer/creative director, brings beauty and poetry to her craft every day. We are forever floored when we watch her create arrangements. Her nickname around the shop is “the flower whisperer” and although it makes her laugh it is to be taken quite sincerely. Her hands speak to the flowers and they always cooperate. It is if...

Chanel at Élan: The Iconic Brand Films "Gabrielle" Promo at Élan

by Élan Flowers |

Photograph by Jeff Thibodeau via   We are very proud to be a part of the new Chanel video for Bergdorf Goodman featuring their new bag the Gabrielle and top fashion consultant Kate Foley. Please click the link below and enjoy this gorgeous video, a portion shot at our New York City store located in Soho....

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